{"id":13342,"date":"2026-06-26T09:09:16","date_gmt":"2026-06-26T07:09:16","guid":{"rendered":"https:\/\/testweb.redisgestio.com\/?p=13342"},"modified":"2026-06-26T09:09:17","modified_gmt":"2026-06-26T07:09:17","slug":"asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa","status":"publish","type":"post","link":"https:\/\/testweb.redisgestio.com\/?p=13342","title":{"rendered":"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa?"},"content":{"rendered":"<h3 class=\"wp-block-heading\">El gran mite de la log\u00edstica: &#8220;El transportista ja en respondr\u00e0&#8221;<\/h3>\n<p>Moltes empreses contracten una <strong>asseguran\u00e7a transport mercaderies<\/strong> quan descobreixen una realitat inc\u00f2moda: el transportista no \u201cho paga tot\u201d si hi ha una p\u00e8rdua, robatori o dany. El que habitualment t\u00e9 \u00e9s una <strong>responsabilitat civil del transportista<\/strong>, i aquesta cobertura est\u00e0 limitada per llei.<\/p>\n<p>En transport nacional, la refer\u00e8ncia acostuma a ser la <strong>LOTT<\/strong> i la normativa vinculada al contracte de transport; en transport internacional per carretera, el marc habitual \u00e9s el <strong>CMR<\/strong>. En tots dos casos, la indemnitzaci\u00f3 no sol calcular-se pel valor comercial real del producte, sin\u00f3 segons un sistema d\u2019<strong>indemnitzaci\u00f3 per pes<\/strong>. Aix\u00f2 genera un desfasament clar entre el que val la mercaderia i el que legalment es pot reclamar.<\/p>\n<p>Un exemple molt habitual: una empresa envia un equip electr\u00f2nic petit, de 3 o 4 kg, amb un valor de diversos milers d\u2019euros. Si es perd o arriba greument danyat, la compensaci\u00f3 legal del transportista pot quedar molt per sota de la p\u00e8rdua real, simplement perqu\u00e8 el c\u00e0lcul parteix dels quilos transportats.<\/p>\n<ul>\n<li><strong>Responsabilitat del transportista<\/strong>: protegeix la seva responsabilitat legal.<\/li>\n<li><strong>Asseguran\u00e7a de mercaderies<\/strong>: protegeix el valor de la teva c\u00e0rrega.<\/li>\n<\/ul>\n<p>Aquesta difer\u00e8ncia \u00e9s la que fa que, per a moltes empreses, confiar nom\u00e9s en el transportista no sigui suficient.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/cover-image-1-1-3.jpeg\" alt=\"\" style=\"width:100%;height:auto;border-radius:12px;\" \/><\/p>\n<h3 class=\"wp-block-heading\">4 situacions on la teva empresa necessita una asseguran\u00e7a espec\u00edfica<\/h3>\n<p>No totes les empreses tenen el mateix nivell d\u2019exposici\u00f3 durant el transport. Per\u00f2 hi ha escenaris molt clars en qu\u00e8 una <strong>asseguran\u00e7a transport mercaderies<\/strong> deixa de ser opcional i es converteix en una mesura de protecci\u00f3 operativa.<\/p>\n<ul>\n<li><strong>1. Treballes amb mercaderia d\u2019alt valor o delicada.<\/strong> Electr\u00f2nica, maquin\u00e0ria especialitzada, productes farmac\u00e8utics o articles fr\u00e0gils tenen un impacte econ\u00f2mic alt si pateixen danys. En aquests casos, assegurar l\u2019enviament de mercaderies ajuda a cobrir riscos de tr\u00e0nsit habituals com robatori, accident del vehicle, incendi o incid\u00e8ncies en la c\u00e0rrega i desc\u00e0rrega.<\/li>\n<li><strong>2. Fas enviaments de manera recurrent.<\/strong> No \u00e9s el mateix expedir un palet puntual que gestionar sortides di\u00e0ries, com passa en molts e-commerce, distribu\u00efdors o empreses amb log\u00edstica continuada. Com m\u00e9s volum i freq\u00fc\u00e8ncia, m\u00e9s probabilitats d\u2019incid\u00e8ncia i m\u00e9s sentit t\u00e9 revisar una p\u00f2lissa de c\u00e0rrega adaptada al ritme real de l\u2019activitat.<\/li>\n<li><strong>3. Importes o exportes mercaderies.<\/strong> En operacions internacionals, els <strong>Incoterms<\/strong> s\u00f3n clau perqu\u00e8 determinen en quin punt es transmet el risc entre venedor i comprador. Si la teva empresa assumeix una part del trajecte, conv\u00e9 verificar molt b\u00e9 si queda exposada durant el tr\u00e0nsit i si la cobertura contractada respon a aquesta responsabilitat.<\/li>\n<li><strong>4. El valor d\u2019una sola expedici\u00f3 ja et pot afectar la tresoreria.<\/strong> Encara que no facis molts enviaments, una sola p\u00e8rdua important pot desajustar marges, terminis de lliurament o compromisos amb clients. Si un incident et genera un problema operatiu rellevant, \u00e9s un senyal clar que necessites cobertura espec\u00edfica.<\/li>\n<\/ul>\n<p>En resum, si hi ha valor, freq\u00fc\u00e8ncia, fragilitat o operacions d\u2019<strong>Exportaci\u00f3 i Importaci\u00f3<\/strong>, conv\u00e9 revisar el risc real abans de donar-lo per cobert.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/cover-image-2-1-3.jpeg\" alt=\"\" style=\"width:100%;height:auto;border-radius:12px;\" \/><\/p>\n<h3 class=\"wp-block-heading\">P\u00f2lissa per viatge o flotant? Com triar la millor cobertura<\/h3>\n<p>En una <strong>asseguran\u00e7a transport mercaderies<\/strong>, la difer\u00e8ncia clau \u00e9s simple: la <strong>p\u00f2lissa per viatge<\/strong> cobreix un enviament concret, mentre que la <strong>p\u00f2lissa flotant<\/strong> protegeix expedicions recurrents dins d\u2019un per\u00edode o volum pactat. Triar b\u00e9 dep\u00e8n de la freq\u00fc\u00e8ncia dels enviaments, del valor de la mercaderia i de la necessitat de simplificar la gesti\u00f3.<\/p>\n<ul>\n<li><strong>P\u00f2lissa per viatge:<\/strong> \u00e9s adequada per a aut\u00f2noms o empreses que fan transports puntuals, especialment si es tracta d\u2019un enviament de valor elevat. Es contracta per a un risc concret i sol ser una opci\u00f3 pr\u00e0ctica quan no hi ha continu\u00eftat.<\/li>\n<li><strong>P\u00f2lissa flotant:<\/strong> acostuma a ser la soluci\u00f3 m\u00e9s eficient per a pimes amb tr\u00e0nsit regular de mercaderies. Permet assegurar un volum anual o un moviment habitual i redueix la paperassa del dia a dia.<\/li>\n<li><strong>Cobertura a tot risc:<\/strong> quan es parla de m\u00e0xima amplitud, sovint es fa refer\u00e8ncia a les <strong>Institute Cargo Clauses (ICC A)<\/strong>, un est\u00e0ndard habitual de cobertura ampla. Tot i aix\u00f2, \u201ctot risc\u201d no vol dir \u201cqualsevol situaci\u00f3\u201d, i cal revisar exclusions i l\u00edmits.<\/li>\n<\/ul>\n<p>Si teniu dubtes, el m\u00e9s \u00fatil \u00e9s comparar el cost real de cada modalitat amb la freq\u00fc\u00e8ncia dels vostres enviaments. En aquest punt, una <a href=\"https:\/\/testweb.redisgestio.com\/corredoria-assegurances\/\" style=\"color: #FE5000 !important;\">corredoria d\u2019assegurances que analitzi el vostre cas<\/a> us pot ajudar a demanar una cobertura ajustada, sense pagar de m\u00e9s ni quedar curts.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/cover-image-3-1-3.jpeg\" alt=\"\" style=\"width:100%;height:auto;border-radius:12px;\" \/><\/p>\n<section class=\"wp-block-group faq-section\">\n<h3 class=\"wp-block-heading\">Preguntes freq\u00fcents<\/h3>\n<div class=\"faq-item\">\n<h4 class=\"wp-block-heading faq-question\" style=\"color:#FF5A1F;\">\u00c9s obligat\u00f2ria l\u2019asseguran\u00e7a de transport de mercaderies?<\/h4>\n<p class=\"faq-answer\">En general, l\u2019asseguran\u00e7a de transport de mercaderies no \u00e9s obligat\u00f2ria per llei en tots els casos, per\u00f2 s\u00ed que \u00e9s altament recomanable. La normativa estableix responsabilitats per al transportista (com en el cas del conveni CMR en transport internacional per carretera), per\u00f2 aquestes responsabilitats tenen l\u00edmits d\u2019indemnitzaci\u00f3. Aix\u00f2 vol dir que, si es produeix un sinistre, potser no es cobreix el valor real de la mercaderia. Per aquest motiu, moltes empreses contracten una asseguran\u00e7a transport mercaderies per protegir el seu patrimoni i evitar p\u00e8rdues econ\u00f2miques importants. En operacions internacionals o amb mercaderies de valor elevat, la revisi\u00f3 professional \u00e9s especialment aconsellable.<\/p>\n<\/p><\/div>\n<div class=\"faq-item\">\n<h4 class=\"wp-block-heading faq-question\" style=\"color:#FF5A1F;\">Qu\u00e8 cobreix habitualment una asseguran\u00e7a de transport de mercaderies?<\/h4>\n<p class=\"faq-answer\">Habitualment, aquesta asseguran\u00e7a cobreix danys o p\u00e8rdues produ\u00efdes durant el transport per carretera, mar\u00edtim o aeri, incloent-hi accidents, bolcades, incendis, robatoris o danys durant la c\u00e0rrega i desc\u00e0rrega. Les cobertures poden variar segons la p\u00f2lissa (b\u00e0siques o m\u00e9s \u00e0mplies, com les cl\u00e0usules \u201ctot risc\u201d), aix\u00ed com el tipus de mercaderia i el trajecte. Tamb\u00e9 es poden incloure despeses addicionals derivades del sinistre. \u00c9s important revisar exclusions, l\u00edmits i franqu\u00edcies abans de contractar. Una asseguran\u00e7a ben adaptada a l\u2019activitat de l\u2019empresa evita descoberts i conflictes en cas d\u2019incident.<\/p>\n<\/p><\/div>\n<div class=\"faq-item\">\n<h4 class=\"wp-block-heading faq-question\" style=\"color:#FF5A1F;\">Qui ha de contractar l\u2019asseguran\u00e7a: el venedor, el comprador o el transportista?<\/h4>\n<p class=\"faq-answer\">Dependr\u00e0 del contracte de compravenda i dels Incoterms acordats entre les parts. En algunes operacions, \u00e9s el venedor qui assumeix el risc fins a un punt determinat; en altres, el comprador. El transportista, per la seva banda, t\u00e9 una responsabilitat legal limitada, per\u00f2 no sempre cobreix el valor total de la mercaderia. Per aix\u00f2 \u00e9s clau definir per escrit qui assumeix el risc en cada fase del transport. Davant dubtes, \u00e9s recomanable analitzar cada operaci\u00f3 amb una corredoria especialitzada. Des de la nostra <a href=\"https:\/\/testweb.redisgestio.com\/corredoria-assegurances\/\" style=\"color: #FF5A1F !important;\">corredoria d\u2019assegurances<\/a>, ajudem a revisar contractes i a establir la cobertura m\u00e9s adequada segons l\u2019activitat i el volum d\u2019operacions.<\/p>\n<\/p><\/div>\n<\/section>\n<section class=\"wp-block-group final-cta\">\n<h3 class=\"wp-block-heading\">Descobreix m\u00e9s solucions de RedisGesti\u00f3<\/h3>\n<p class=\"cta-text\">Si la teva empresa envia o rep mercaderies amb regularitat, una revisi\u00f3 de la teva asseguran\u00e7a transport mercaderies et pot ajudar a protegir els marges sense pagar per cobertures que no necessites. A RedisGesti\u00f3 t\u2019acompanyem amb un assessorament proper i transparent per definir qu\u00e8 cal assegurar en funci\u00f3 de la teva operativa i del risc real.<\/p>\n<div class=\"cta-button-wrapper\">\n    <a class=\"wp-block-button__link wp-element-button cta-button\" href=\"https:\/\/testweb.redisgestio.com\/corredoria-assegurances\/\" style=\"background-color:#FF5A1F;color:#ffffff;padding:12px 24px;border-radius:6px;text-decoration:none;\">Explora la corredoria d\u2019assegurances<\/a>\n  <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>El gran mite de la log\u00edstica: &#8220;El transportista ja en respondr\u00e0&#8221; Moltes empreses contracten una asseguran\u00e7a transport mercaderies quan descobreixen una realitat inc\u00f2moda: el transportista no \u201cho paga tot\u201d si hi ha una p\u00e8rdua, robatori o dany. El que habitualment t\u00e9 \u00e9s una responsabilitat civil del transportista, i aquesta cobertura est\u00e0 limitada per llei. En [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":13343,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"booktics_service_category":[],"class_list":["post-13342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-assegurances"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa? &#8211; RedisGesti\u00f3<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa? &#8211; RedisGesti\u00f3\" \/>\n<meta property=\"og:description\" content=\"El gran mite de la log\u00edstica: &#8220;El transportista ja en respondr\u00e0&#8221; Moltes empreses contracten una asseguran\u00e7a transport mercaderies quan descobreixen una realitat inc\u00f2moda: el transportista no \u201cho paga tot\u201d si hi ha una p\u00e8rdua, robatori o dany. El que habitualment t\u00e9 \u00e9s una responsabilitat civil del transportista, i aquesta cobertura est\u00e0 limitada per llei. En [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/\" \/>\n<meta property=\"og:site_name\" content=\"RedisGesti\u00f3\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=100066771872821\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-26T07:09:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-26T07:09:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/4-2.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1376\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Xavier Vallory\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@redisgestio\" \/>\n<meta name=\"twitter:site\" content=\"@redisgestio\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Xavier Vallory\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/\"},\"author\":{\"name\":\"Xavier Vallory\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#\\\/schema\\\/person\\\/761809b72bbe69889b661e4a3d1fe752\"},\"headline\":\"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa?\",\"datePublished\":\"2026-06-26T07:09:16+00:00\",\"dateModified\":\"2026-06-26T07:09:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/\"},\"wordCount\":1215,\"publisher\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/testweb.redisgestio.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/4-2.jpeg\",\"articleSection\":[\"Assegurances\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/\",\"url\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/\",\"name\":\"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa? &#8211; RedisGesti\u00f3\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/testweb.redisgestio.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/4-2.jpeg\",\"datePublished\":\"2026-06-26T07:09:16+00:00\",\"dateModified\":\"2026-06-26T07:09:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#primaryimage\",\"url\":\"https:\\\/\\\/testweb.redisgestio.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/4-2.jpeg\",\"contentUrl\":\"https:\\\/\\\/testweb.redisgestio.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/4-2.jpeg\",\"width\":1376,\"height\":768},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/testweb.redisgestio.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#website\",\"url\":\"https:\\\/\\\/testweb.redisgestio.com\\\/\",\"name\":\"RedisGesti\u00f3\",\"description\":\"Assessoria i Consultoria per a particulars i empreses a Lleida.\",\"publisher\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#organization\"},\"alternateName\":\"RG\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/testweb.redisgestio.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#organization\",\"name\":\"RedisGesti\u00f3\",\"alternateName\":\"RG\",\"url\":\"https:\\\/\\\/testweb.redisgestio.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/testweb.redisgestio.com\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/logo-redis-sin.jpg\",\"contentUrl\":\"https:\\\/\\\/testweb.redisgestio.com\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/logo-redis-sin.jpg\",\"width\":987,\"height\":261,\"caption\":\"RedisGesti\u00f3\"},\"image\":{\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/profile.php?id=100066771872821\",\"https:\\\/\\\/x.com\\\/redisgestio\",\"https:\\\/\\\/www.instagram.com\\\/redisgestio.assessors\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/testweb.redisgestio.com\\\/#\\\/schema\\\/person\\\/761809b72bbe69889b661e4a3d1fe752\",\"name\":\"Xavier Vallory\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/90babf9970bbb029a41f5d4a892f3bd47d1dd00c5160aa675b6c3739df1c43ad?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/90babf9970bbb029a41f5d4a892f3bd47d1dd00c5160aa675b6c3739df1c43ad?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/90babf9970bbb029a41f5d4a892f3bd47d1dd00c5160aa675b6c3739df1c43ad?s=96&d=mm&r=g\",\"caption\":\"Xavier Vallory\"},\"url\":\"https:\\\/\\\/testweb.redisgestio.com\\\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa? &#8211; RedisGesti\u00f3","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/","og_locale":"es_ES","og_type":"article","og_title":"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa? &#8211; RedisGesti\u00f3","og_description":"El gran mite de la log\u00edstica: &#8220;El transportista ja en respondr\u00e0&#8221; Moltes empreses contracten una asseguran\u00e7a transport mercaderies quan descobreixen una realitat inc\u00f2moda: el transportista no \u201cho paga tot\u201d si hi ha una p\u00e8rdua, robatori o dany. El que habitualment t\u00e9 \u00e9s una responsabilitat civil del transportista, i aquesta cobertura est\u00e0 limitada per llei. En [&hellip;]","og_url":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/","og_site_name":"RedisGesti\u00f3","article_publisher":"https:\/\/www.facebook.com\/profile.php?id=100066771872821","article_published_time":"2026-06-26T07:09:16+00:00","article_modified_time":"2026-06-26T07:09:17+00:00","og_image":[{"width":1376,"height":768,"url":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/4-2.jpeg","type":"image\/jpeg"}],"author":"Xavier Vallory","twitter_card":"summary_large_image","twitter_creator":"@redisgestio","twitter_site":"@redisgestio","twitter_misc":{"Escrito por":"Xavier Vallory","Tiempo de lectura":"6 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#article","isPartOf":{"@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/"},"author":{"name":"Xavier Vallory","@id":"https:\/\/testweb.redisgestio.com\/#\/schema\/person\/761809b72bbe69889b661e4a3d1fe752"},"headline":"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa?","datePublished":"2026-06-26T07:09:16+00:00","dateModified":"2026-06-26T07:09:17+00:00","mainEntityOfPage":{"@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/"},"wordCount":1215,"publisher":{"@id":"https:\/\/testweb.redisgestio.com\/#organization"},"image":{"@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/4-2.jpeg","articleSection":["Assegurances"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/","url":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/","name":"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa? &#8211; RedisGesti\u00f3","isPartOf":{"@id":"https:\/\/testweb.redisgestio.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#primaryimage"},"image":{"@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/4-2.jpeg","datePublished":"2026-06-26T07:09:16+00:00","dateModified":"2026-06-26T07:09:17+00:00","breadcrumb":{"@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#primaryimage","url":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/4-2.jpeg","contentUrl":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2026\/06\/4-2.jpeg","width":1376,"height":768},{"@type":"BreadcrumbList","@id":"https:\/\/testweb.redisgestio.com\/asseguranca-de-transport-de-mercaderies-quan-la-necessita-una-empresa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/testweb.redisgestio.com\/"},{"@type":"ListItem","position":2,"name":"Asseguran\u00e7a de transport de mercaderies: quan la necessita una empresa?"}]},{"@type":"WebSite","@id":"https:\/\/testweb.redisgestio.com\/#website","url":"https:\/\/testweb.redisgestio.com\/","name":"RedisGesti\u00f3","description":"Assessoria i Consultoria per a particulars i empreses a Lleida.","publisher":{"@id":"https:\/\/testweb.redisgestio.com\/#organization"},"alternateName":"RG","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/testweb.redisgestio.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/testweb.redisgestio.com\/#organization","name":"RedisGesti\u00f3","alternateName":"RG","url":"https:\/\/testweb.redisgestio.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/testweb.redisgestio.com\/#\/schema\/logo\/image\/","url":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2021\/05\/logo-redis-sin.jpg","contentUrl":"https:\/\/testweb.redisgestio.com\/wp-content\/uploads\/2021\/05\/logo-redis-sin.jpg","width":987,"height":261,"caption":"RedisGesti\u00f3"},"image":{"@id":"https:\/\/testweb.redisgestio.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/profile.php?id=100066771872821","https:\/\/x.com\/redisgestio","https:\/\/www.instagram.com\/redisgestio.assessors\/"]},{"@type":"Person","@id":"https:\/\/testweb.redisgestio.com\/#\/schema\/person\/761809b72bbe69889b661e4a3d1fe752","name":"Xavier Vallory","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/90babf9970bbb029a41f5d4a892f3bd47d1dd00c5160aa675b6c3739df1c43ad?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/90babf9970bbb029a41f5d4a892f3bd47d1dd00c5160aa675b6c3739df1c43ad?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/90babf9970bbb029a41f5d4a892f3bd47d1dd00c5160aa675b6c3739df1c43ad?s=96&d=mm&r=g","caption":"Xavier Vallory"},"url":"https:\/\/testweb.redisgestio.com\/?author=2"}]}},"_links":{"self":[{"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/posts\/13342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13342"}],"version-history":[{"count":1,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/posts\/13342\/revisions"}],"predecessor-version":[{"id":13344,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/posts\/13342\/revisions\/13344"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=\/wp\/v2\/media\/13343"}],"wp:attachment":[{"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13342"},{"taxonomy":"booktics_service_category","embeddable":true,"href":"https:\/\/testweb.redisgestio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fbooktics_service_category&post=13342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}